Introducing The Gaibo Agency, Connect2Inda, Gaibo Influencers, and Gaibo Translations - your comprehensive suite for seizing the high-potential Chinese and Indian tourism markets.


The Gaibo Agency, through our Gaibo and Connect2India brands, pioneers in travel trade representation, multicultural digital marketing, and content creation, forging connections between leading tourism brands the travel trade and high-spending multicultural audiences.

Complementing this, Gaibo Influencers, a powerhouse managing over 300 locally based multicultural influencers, drives brand recognition and conversion in these vibrant markets.

Gaibo Translations is one of Australia's largest online translation platforms, offers high-quality translation services in over 20 languages, ensuring clear and culturally appropriate communication.

Together, we are your key to effective multicultural marketing, offering a seamless blend of influence, reach, and communication.


The Gaibo Agency

The Gaibo Agency, a trailblazer in the Chinese tourism market, skillfully connects leading tourism brands with the travel trade and Chinese audiences.

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Our expertise spans travel trade representation, multicultural digital marketing, influencer management, and content creation.

Gaibo represents some of the largest Australian tourism brands in China such as Experience Co, Skydive Australia, Tourism Northern Territory (Northern Territory Govt), Sealink, NGV (National Gallery of Victoria), and Great Southern Touring Route.

Our sales-driven principals, Jessica Xue and Garry Burns, leverage their extensive product experience in the travel industry to achieve outstanding results in the Chinese market.

With over 30 years of combined experience in China and a proven track record of delivering substantial Chinese visitor numbers to our clients, Jessica Xue and Garry Burns are recognised as leading experts in the Australia-China market.


Based in Mumbai, Connect2India stands as one of the few Australian-owned sales and marketing representation agencies in India, renowned for providing exceptional representation services.

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The company concentrate on four primary areas: travel trade marketing to wholesalers, retailers, and OTAs across India, Indian social media marketing, public relations, and event management.

The agency is led by Garry Burns, a veteran with over 25 years in India's travel trade and consumer marketing. Garry has forged successful partnerships with leading Australian tourism brands and government agencies.

His notable accomplishments include the development and implementation of the India Host program for ATEC (Australian Tourism Export Council) and Tourism Australia.


Gaibo Translations

Gaibo Translations is one of Australia's largest online translation platforms, specializing in over 20 languages, including Chinese, Japanese, Thai, German, Italian, French, and Hindi.

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Our network of NAATI accredited translators offer high-quality translation services to both small and large tourism operators, ensuring clear and culturally appropriate communication.

By bridging the language gap, we empower our clients to connect with their international audiences effectively. Learn more at: www.gaibotranslation.com


Our Prestigious Tourism Brand Partnerships


National Gallery of Victoria

National Gallery of Victoria: For over 6 years, Gaibo Agency has managed the Chinese engagement strategies, overseeing trade sales, marketing, social media, and public relations in both China and India for Australia's oldest and most visited gallery.


Great Southern Touring Route

Gaibo Agency oversees trade sales, marketing, social media, and public relations in China for this membership-based regional tourism organisation.


Experience Co

Experience CO, a publicly listed company and the parent of renowned Australian brands like Reef Magic, Big Cat Green Island Reef Cruises, Treetop Adventures, and Skydive Australia, partners with the Gaibo Agency to coordinate their travel trade relations, digital marketing, social media, and PR efforts in the China and India markets.


Melbourne Convention Bureau

While serving as the digital agency for the Melbourne Convention Bureau, Gaibo Agency adeptly managed Chinese digital channels, including platforms like WeChat and the in-language Chinese website.


Lotte Duty Free

While working with Lotte Duty Free, Gaibo Agency managed their Chinese social media accounts, including platforms like Xiaohongshu and WeChat, overseeing content, advertising campaigns, and Chinese influencer activations.


Sky Dive Australia

Representing Australia's premier skydiving operation, Gaibo Agency oversees travel trade engagement, digital marketing, social media, and PR initiatives in the markets of China and India.



SeaLink (publicly listed company) has just appointed The Gaibo Agency to manage trade sales in China.

"Our partnership with Gaibo aims to strengthen and re-build the connection between Chinese travel trade distribution partners, promoting and training our trade partners on the unique regions, diverse landscapes, tourism icons, wildlife, cultures and brilliant experiences to the high value Chinese traveller.”


Tourism NT

Tourism Northern Territory selected the Gaibo Agency in a recent tender to strengthen its presence in the Chinese market. Gaibo is tasked with guiding the tourism bureau's Chinese trade marketing, public relations, and digital marketing initiatives, emphasising the revival of the NT's international visitation from key source markets within Greater China.

Highlighting a Few Notable Partnerships and Campaigns

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